Sarah Asseel, hailing from Cairo, is the founder of the microbakery Freja in Zurich-Oerlikon. "I focus on sustainability through transparency of values. From getting dedicated farmers onto the team, to paying fair wages, it all enhances quality and protects the environment." Her commitment to going the extra mile for good bread has earned her acclaim not only in the local community but also from major companies. © Sina Lou Ravasio